Over the last year I have been buying Dawn Dish Washing Liquid to help wildlife, just in case there was to be another oil disaster. Well there was... the Gulf Coast wildlife is in desperate need of help ! So I did my part by buying even more bottles of Dawn.
Each bottle of Dawn that I have purchased has had the 1Bottle=$1 to Save Wildlife sticker on the front. Now let me add that as a mom, my time is limited. So, I have not had the time to read all of the fine print! When my 15 year old brought me the bottle of Dawn the other day and said, "Mom, did you read this?" I was blown away. There in the fine print was Must Visit dawnsaveswildlife.com to activate donation!
Ok, now I am MAD! It is MY fault for not reading the fine print. However, manufacturers pull this stunt in the hopes that other mothers like me will be to busy and do just as I did, not read the fine print! The company makes out like a bandit by selling their product and looking like they care about the world or a certain cause. When all along it is a ploy to sell more product and NOT have to pay out to the dedicated cause.
Why not just donate a dollar per bottle. It is a tax write off for the company at the end of the year and it helps a living, breathing, creature. How hard can it be to do as you post and want people to believe you do? Stop with the small print and just tell the truth! I would have bought your product anyway. I "LIKED" Dawn but now that I am looking at the amount of money I have spent over the last year with the company and the fact that NON of it went to help wildlife, has made me change my mind.
From now on this mom will no longer buy Dawn!
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